just launched

Like oats, but without the energy crash!

high-protein & fiber hot cereal made with chickpeas, now at Whole Foods near you.

4.8/5 from 300+ customers
why switch?
now in Whole Foods! Peazy the chickpea ChiChi maple brown sugar hot cereal cup

like oatmeal, but better!

more protein. more fiber. no sugar crash.

ChiChi Oatmeal
Protein 10g+ 4g
Fiber 6g 3g
Added sugar * 0-7g 12g
  1. * added sugar depends on flavor, ChiChi is compared to leading flavored maple instant oatmeal

what people are saying

Chickpeas for breakfast. This grain-free oatmeal swap delivers 11 grams of plant protein and about 6 grams of fiber per bowl.
ChiChi is the high-protein oatmeal alternative we've been waiting for.

what you'll see at the store

where to look: look for our cups in a special display, or on a shelf in the oatmeal aisle!

ChiChi hot cereal cup lineup
ChiChi Peanut Butter Chip
Peanut Butter Chip real chocolate chips, real peanuts, can't go wrong!
ChiChi Maple Brown Sugar
Maple Brown Sugar the classic. brown sugar warmth, real maple.
ChiChi Apple Cinnamon
Apple Cinnamon real fruit, spices, and cinnamon. a favorite!
find ChiChi today at

join the ChiChi club!

real reviews from our customers.

easy to make

  1. 1 add 1/2 cup water or milk
  2. 2 microwave 3 mins
  3. 3 add toppings, enjoy!
ChiChi founders Chiara and Izzy

the pair behind chichi

we were two students frustrated that easy breakfast meant sugar and processed junk. turns out chickpeas make an incredible hot cereal: more protein, more fiber, more staying power. we're chiara and izzy, and we're glad you found us.

questions

what does it taste like?

creamy and naturally sweet. maple brown sugar tastes like the kind you grew up with, just with more protein.

how do i make it?

peel back the lid, add water or milk, microwave 3 mins, add toppings, enjoy!

where is it in the store?

We're in a special display for new and emerging brands! if you can't find it, ask a store employee for ChiChi in the "4way display" set!

is it gluten-free / vegan?

gluten-free, vegan, and made with chickpea flakes. no dairy, no soy.

want to shop online instead?

drop your email and we'll send you a discount code for 10% off your first order!

not near a whole foods? shop online →